Analysts, investors, regulators, legislators, competitors, clients, prospects, family, friends…You make impressions on all of them, and each can impact your business goals. How are you helping mold those impressions? How do you want them to perceive you? What do you want them to think, and even repeat?
The Media Trainers®, LLC, gives you the specific techniques for developing and delivering strong, positive, persuasive messaging to your target audiences. Learn how to answer questions responsively, on your terms and from your perspective.
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Thursday June 24, 2021
Having spent 25+ years in news reporting, anchoring and management, the intersection between my industry and public relations was a daily occurrence. I appreciated PR for several reasons. Probably the most important of which was looking at it as yet another source for news, knowing the ultimate editorial decision was up to me and/or my […]Read More >>
Tuesday July 7, 2020
Aaron Levie is CEO of Box Inc. What is Box Inc? Same question occurred to me, and was his interviewer’s first question. He was prepared for that: A clear, concise and understandable “elevator speech” in under 30 seconds. Levie has that nailed down for all occasions. Levie appears very comfortable being interviewed, despite the fact […]Read More >>
Sunday June 28, 2020
Four years ago, the huge German chemical and agricultural company Bayer AG agreed to buy Monsanto, the giant US-based chemical and agricultural company. The price tag: $66 billion. That was just the start of what it would cost Bayer AG after consummating this expensive marriage. Both companies came to the altar with controversies for a […]Read More >>