Would you drive a car without first getting lessons?
Challenge: You need a proven process that quickly prepares you for “dangerous intersections” with the media
Solution: TMT’s Media Skills Development Workshop
A proven, successful approach to training based on TMT’s 10 Rules of Interviewing© that’s interactive, comprehensive and built around your issues and your needs. This workshop gives you the foundation for interviewing techniques and a stream-lined process for quick, effective interview preparation. Participants will learn effective, proven techniques in developing and delivering key messages to target audiences. It’s entertaining, interactive, packed with news videos illustrating interviewing techniques, and realistic one-on-one on-camera interviews. Here‘s a typical workshop outline.
First customized interviews
Presentation: part one—TMT’s 10 Rules of Interviewing©—rules 1-7:
- The techniques of interviewing, supported by actual news video examples. Highly interactive; establishes the requirements for strong messages supported with validating body language.
Review first interviews based on techniques learned in part one presentation
Presentation, part two—rules 8-10:
- Preparing and developing your message agenda; employing TMT‘s Exposure Grid© & TMT’s 30 Minute News Interview Planner©.
First customized interview—based on a realistic scenario; develop the messaging and then role play one-on-one on-camera interviews, followed by critiques.
Second customized interview—based on a realistic scenario; develop the messaging and then role play one-on-one on-camera interviews, followed by critiques.
Each participant will receive an individual memory stick with:
Copies of the presentation slides of TMT’s 10 Rules of Interviewing©
Completed digital copies of TMT’s proprietary training templates for your unlimited use:
- TMT’s Exposure Grid©
- TMT’s 30 Minute News Interview Planner©
TMT’s 10 Interview Mistakes to Avoid
Copies of personal interview videos
The Media Trainers®
4220 Cove Court, NE
Marietta, GA 30067