conflict

By Eric Seidel, CEOThe Media Trainers®Conflict and controversy. Two staples of the news media diet. Even when neither exists, you might find them fishing for one or both anyway. And when they dangle their hooks, often they try baiting you with something someone else might have said, suggesting there’s more to the story than you’re […]

vs. How to Avoid Slamming Your Competition in the Media by Eric Seidel, CEO The Media Trainers, LLC Reporters look for conflict. Some might even try to create it during an interview. (Hard to believe, I know, but some actually do try to manufacture this.) Conflict, and/or controversy, makes for a better story. Now, with […]