JetBlue

By Eric Seidel, CEOThe Media Trainers® Cyber space is bloated with articles, blogs, video and audio criticizing and condemning businesses and their leaders, helping to form negative impressions. Online examples are easy to find: The people at the top in general are the subject of a recent blog post entitled The Demonization of Corporate Executives. […]

https://themediatrainers.com/ Get “spin” out of your lexicon. It’s bad for your business health. In media training workshops I try to pre-empt the notion of spin even before it comes up, telling clients I’m not in the spin business and they shouldn’t be either. My job is to teach them the techniques of answering interview questions […]