Maria Bartiromo

When it comes to interacting with the media, Ken Frazier is among the best. This Merck CEO projects so many positive attributes. He’s accessible, positive, credible, and he answers questions responsively, yet on his terms. And, most importantly, he’s extremely well prepared. Frazier recently was interviewed by Maria Bartiromo on the Fox Business Network. Using the videos […]

It’s often the subtle things that win over your audiences. What you say is important, of course, but what you’re saying silently helps close the “sale.” Robert Manfred is the 10th and newest commissioner of Major League Baseball. His demeanor exudes likeability. He’s real and credible. He projects a definite sense of accessibility. (Watch his full interview with […]

New revenue injections? By Eric Seidel, CEOThe Media Trainers®Luxury tax: A tax placed on products or services that are deemed to be unnecessary or non-essential. This type of tax is an indirect tax in that the tax increases the price of the good or service and is only incurred by those who purchase or use […]