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More than 90 per cent of what you communicate is non-verbal. If your body language disagrees with what you’re saying, your words are fairly worthless. Social psychologist Amy Cuddy is an expert on body language: Texas Instruments CEO Richard Templeton is an electrical engineer by training. Doing TV interviews probably doesn’t come naturally to him. […]

By Eric M. Seidel, CEO The Media Trainers, LLC Are you aware of your immediate reaction to someone before they even say a word? More importantly, are you aware of how others might first perceive you when you meet? Non-verbals can scream, without making a sound. And, in interviewing, they are critical to your credibility. […]

By Eric Seidel, CEO The Media Trainers® Steve Jobs has generated a fair amount of reaction over how he conducted his news conference on the technical glitches suffered by Apple’s new iPhone 4. In a recent post (Steve Jobs & His iPhone 4’s Worm), I took Jobs to task for failing to open up his […]