• Obfuscation
    Monday January 19, 2009

    www.themediatrainers.com And I thought politicians were the experts at interview obfuscation. But, then I saw an interview with Harley Shaiken with the American Rights at Work organization. He spins so much you can get dizzy just listening to him. (Click on the video below.) His issue is labor’s drive to either pre-empt or stop secret […]

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  • Labor vs. Management & the Media
    Wednesday January 14, 2009

    “Anyone who talks about you…or your business…is media!” There’s good reason for thoughtful and strategic consideration of your target audiences prior to dealing with the news media. You should always first identify the groups and/or individuals who are persuadable and can help you achieve your goals. Over time, and with repetition, these audiences can be […]

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