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  • A Do-It-Yourself Crisis
    Thursday May 7, 2009

    A Case of Unintended Consequences By Eric Seidel, CEO The Media Trainers® It all started with Oprah. A promotion with KFC designed to drive traffic and goodwill. Oprah sent her millions of minions to the Internet to download coupons to sample KFC’s new grilled chicken sandwiches. A free lunch! It all turned sour. Angry KFC […]

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