body language

This is John LeGere. He’s CEO of T-Mobile. He’s being interviewed by a panel of CNBC anchors. As you watch, what jumps out at you immediately? How does it influence your overall impression? What’s most predominate: his appearance, his body language/energy, or his message? Who do you think his target audiences are (or should be) […]

By Eric M. Seidel, CEO The Media Trainers, LLC Are you aware of your immediate reaction to someone before they even say a word? More importantly, are you aware of how others might first perceive you when you meet? Non-verbals can scream, without making a sound. And, in interviewing, they are critical to your credibility. […]

            Fred Smith, Founder/Chairman/CEO FedEx by Eric M. Seidel, CEO The Media Trainers, LLC First, let me preface this post to say I’ve interviewed Fred Smith before. He’s engaging, open and interesting. Indeed, his picture above indicates accessibility. But body language can easily disguise your true feelings. On the other […]

By Eric Seidel, CEO The Media Trainers® Interviews can test your emotions. Indeed, some reporters purposely tweak to get a rise out of you. You need to recognize this going in and make a conscious point of leaving your emotions outside. In short, don’t let ‘em get to you! Spirit Airlines has announced a $45 […]

He almost looked at the camera. Almost. (Click on the video below.)But Joe Romm with the Center for American Progress never quite made the full optical commitment and as a result most, if not all, of what he was saying probably wasn’t heard. Because of his eyes. He was looking at something. Or someone. Perhaps […]

GM Chairman and acting CEO, Ed Whitacre Outsted CEO Fritz Henderson By Eric Seidel, CEOThe Media Trainers® It’s bad enough having your firing announced live on national television. But how would you feel if the executive making that announcement treated it cavalierly, as if he was making a new product presentation? That’s how General Motors […]