• What’s Your Name?
    Tuesday April 5, 2011

    Of Nukes, CO2 and Mastodons. By Eric Seidel, CEO The Media Trainers®, LLC Contentious interviews can sometimes amuse, on occasion enlighten, and often simply frustrate. Here’s one you might find satisfies all three possibilities. In light of the “Act-of-God”/nature-instigated nuclear power plant disaster in Japan, CNBC lined up an interview with Congressman Jay Inslee (D-WA), […]

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  • Appealing to Stockholders: “Make A Couple Billion Dollars”
    Sunday July 19, 2009

    Priming the Deal Through Target Audiences By Eric Seidel, CEO The Media Trainers® A very important vote’s scheduled for this Tuesday (July 21st) at the NRG Energy stockholder meeting. Utility holding company Exelon has its own slate of directors up for election to the NRG board. Exelon has been on a months-long campaign to buy […]

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