• Executive Rewind: When You’re Caught Up in a Another’s Crisis
    Thursday January 30, 2020

    When one business’s crisis impacts your business, you probably will be in the sights of the news media. Pre-preparation is advised. After two disastrous crashes of the Boeing 737 MAX 8, 387 of the new model airplanes making 8,600 weekly flights for 59 airlines were grounded worldwide. Those airlines were forced to cancel thousands of […]

  • Executive Rewind: He Evaluates CEOs
    Monday January 20, 2020

    Experts come in many varieties. In a recent post, we highlighted an example of how using your expertise about an industry can help you build a great reputation and a competitive advantage by having good relationships with the media. There also are experts who have become readily available third parties and media favorites for commentary […]

  • Executive Rewind: Position Yourself as an Expert
    Wednesday January 15, 2020

    The media always are looking for experts. Someone who can get above the weeds and make sense of things. Now that we’ve celebrated a New Year and an unofficial new decade (they actually start at the …1 year of a new decade), we take a look at business past, present and future. So, what has […]